e-Campaigns Features

No matter what size is your hotel’s database, we will organise the creative and the management of your database, segemented accordingdly and will send out professional email campaigns, e-newsletters and press releases, while  tracking them in real-time and know that your delivery rates will be high because you have your own private IP address.

Features List

Build and Manage High Quality Lists:

  • List sign-up form
  • EZ list import
  • Automatic subscribe / unsubscribe management
  • Confirmation of opt-in subscribers
  • Manipulation and segmentation of customer information
  • Easily changeable “From” email address, and ability to include separate “Reply to” address
  • Multiple sign-up forms to easily set up, launch and manage various lead capture and list growth forms.

Launch Successful Campaigns:

  • Automatically format and deliver HTML, text e-mail or multipart messages
  • Enter text using an HTML editor
  • Auto-save and recovery when creating emails
  • Choose from a selection of professional HTML e-mail templates
  • Upload and store images in Razor E Campaigns
  • Insert multiple mail merges

Send and Track E-Mail:

  • Target e-mails based on interests, demographics, or custom questions with Razor E Campaigns filters
  • Personalize each email automatically
  • Send yourself a preview e-mail
  • Schedule release date and time
  • Track and flag invalid e-mail addresses automatically
  • Export list information
  • Get live tracking reports
  • Easy integration with Google Analytics
  • Your own private IP address

Advanced Features Include:

  • Multiple lists & custom fields
  • Supports multiple account users (with ability to restrict exports)
  • Tagging capabilities to organize blasts and messages
  • Date-based Triggered automated messages (also called Autoresponders)
  • A/B split e-mail testing capabilities (classic version)
  • UTF-8 Character support allows you to send messages in all languages